A professionally designed die cut label makes it effortless to identify products for your consumers and suppliers. Staggering product labels aren’t a second thought. It’s a part of your product marketing techniques. The more professional your design will be, the more business you do.
The die cut is a process in which custom labels get their shapes which can be simple ovals and rectangles or more gain ground shape. You can position them on any product and packaging as per your desire.
Let’s say you have a logo or message to put on your product. Print them on a die cut label and put them on your products. That’s it.
Die cut labels are made on demand and aren’t like other labels you buy at stationery shops. These custom die cut labels are designed and printed keeping a specific product in mind.
Die cutting process:
The label sheet is placed on a rotary or flatbed during the die cutting process. The metal blade cuts the desired shape of the label without affecting the lower sheet. There are three types of die cutting process mechanisms available in the industry:
In the flatbed, process labels are cut by placing the die in a downward position against the label sheet. The process is slow as the die has to go all the way to cut a single label and then move forward to the following label. The process is, of course, time-consuming but lucrative.
In the rotary process, the cylindrical die is placed on the machine, and the die cut roll is fed. It prints high-precision custom die cut labels. On the beneficiary side rotary process gives fast turnarounds, less wastage than the flatbed process, and is highly effective for vast amounts of production.
To finalize custom die cut labels, varnish, foil, specialty finishes, and lamination are applied.
Aspects of custom die cut labels:
Some aspects of custom die cut labels elaborate on their purposes and usability.
- Each label is cut through a die cut line during the die cut process. So they are identical and precise in shape. The mechanism is similar to the cookie cutter.
- Die cut printing allows vast color choice. You can choose vibrant or soft colors, whatever suits your product.
- You can have a metallic or embossed look on your die cut labels.
- Die cut roll labels are available in different varnish and lamination finishing.
- The upper coat of the label can be glossy, semi-matte, or matte finished.
- You can print die cut labels in bulk quantity.
- You can create your die lines during artwork creation.
Die cut roll labels:
Die cut roll labels are printed on a continuous sheet. The length of the die cut sheet depends on the client’s requirements. It’s usually 100 ft to 200 ft. The standard width of the die cut sheet roll is 4 X 6 inches. It can be pre-cut in various shapes, and the number of labels per sheet differs due to size differences. Die cut roll labels are ideal for mini products, for instance, lip balms and jam jars.
Even the label application is effortless. Just peel off the back sheet and stick them on your product.
Industries that use die cut roll labels:
Honestly, you can use them on any product, but for high-end, marketing die cut roll labels are suitable for some particular industries:
Food and beverage is a vast industry. Almost every product is packed in a specifically designed bag/box, typically tin cans or glass bottles/jars. Die cut labels can be placed on them due to their flexible designs and water resistance quality.
Industrial products are usually placed in a square or rectangular box. Custom die cut labels are great to put on them
Cosmetics and health products can also use custom die cut labels as they are oil resistance and liquid leakage-proof.
How does the die cut concern you?
Die cut labels are a need of the offline market. Let’s say you work on grabbing an online market, which is good. But your product will be placed in stores too. You have to think of offline marketing strategies. Your product should look great on shelves as well. Here comes the role of custom die cut labels. You need to position them nicely on your product, and you are good to go. It will beautify your product appearance while spreading brand awareness.
Die cut labels can be placed on small and medium-sized products. However, you can use them for huge-sized products too. But custom decals will be a reliable option as they can better cover more area than custom die cut labels.
If your product comes in a unique shape, custom die cuts labels will be great to place on them. Similar to the above situation, if you have a unique logo with sharp edges or an unusual shape die cut printing will be a great option. In addition, you get pixel perfect die cut label printing as digital printing presses are used. Die cut labels can be used for product sealing purposes as well.
Print the way you want:
So are you planning to get a bunch of labels for your upcoming products, or do you want to redesign the packaging of your old products? Well! You are at the right place. We have a lot of custom designs of die cut labels, and we are happy to print your designs too. Print anything on your custom labels, like your logo, message, or product details. We have different paper textures available, including matte and glossy papers. Also, different die-cut label printing sizes accommodate your packaging design. Your designs can be printed on custom labels with the digital print quality and sharpness.
Viveprinting is offering a huge range of products to its customers that includes die-cut boxes, mailer boxes, business cards, and many others. You can visit our website for complete details. You can also contact one of our sales representatives on customer chat support portal available on our website. They will answer all your queries.
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